Why Customer Analytics Are Key to Unlocking Customer Experience
In today’s highly competitive products and services marketplace, the customer’s experience with your business has never been more important. Knowing a customer’s name and understanding why he or she has contacted you in the...
Why You Need to Perform Customer Segmentation at Your Contact Center
You likely run targeted marketing campaigns, have multiple levels of products, and offer different sales terms to meet the variety of needs of your customers. Why offer so many choices? A one-size-fits-all approach to...
