Tapping the Value of Customer Communities
Most early online communities were set up strictly for customers to help other customers, and companies generally took a hands-off approach to discussions that...
Thomson Reuters: Creating a Thriving B2B Community
The Legal Solutions business of Thomson Reuters has been enjoying considerable success with its Small Law Firm Legal Professional Online Community since its launch...
Building Customer Communities: Tips for Long-Term Success
If your organization is like many forward-thinking, customer-centric businesses today, you already know that social networks can bolster the visibility of your company. You...
